Written by Texas sued Booking Holdings (parent of Booking.com, Priceline, and Kayak) for deceptively marketing hotel prices by hiding mandatory fees (resort/amenity/destination/utility) until checkout, a practice known as “drip pricing.” On August 19, 2025, Booking agreed to a $9.5M settlement and must disclose all mandatory fees upfront so consumers see the real price before purchase. Booking did […]
Texas sued Booking Holdings (parent of Booking.com, Priceline, and Kayak) for deceptively marketing hotel prices by hiding mandatory fees (resort/amenity/destination/utility) until checkout, a practice known as “drip pricing.” On August 19, 2025, Booking agreed to a $9.5M settlement and must disclose all mandatory fees upfront so consumers see the real price before purchase. Booking did […]
Texas sued Booking Holdings (parent of Booking.com, Priceline, and Kayak) for deceptively marketing hotel prices by hiding mandatory fees (resort/amenity/destination/utility) until checkout, a practice known as “drip pricing.” On August 19, 2025, Booking agreed to a $9.5M settlement and must disclose all mandatory fees upfront so consumers see the real price before purchase. Booking did […]